Zero History Part 28

"Where are we going?"

"Not far. I'm no longer conducting important conversations on Blue Ant premises."

"What's happening?"

"I should have the whole phenomenon modeled. Have some good CG visualizations done. It's not clockwork, of course, but it's familiar. I'd guess it takes a good five or six years to cycle through."

"Milgrim made it sound like a palace coup, some kind of takeover."

"Overly dramatic. A few of my brightest employees are quitting. Those who haven't gotten where they'd hoped to, with Blue Ant. So few do, really. Someone like Sleight tries to quit with optimal benefits, of course. Builds his own golden parachute. Robs me blind, if he can. Information flows out, before these parties depart, to the highest bidders. Always more than one golden parachutist." He took her arm again and crossed the narrow street, in the wake of a pa.s.sing Mercedes. "Too many moving parts for a solo operator. Sleight, probably Jacob, two or three more."

"You don't seem that alarmed."

"I expect it. It's always interesting. It can shake other things out. Reveal things. When you want to know how things really work, study them when they're coming apart."

"What does that mean?"

"Increased risk. Increased opportunity. This one comes at an inopportune time, but then they do seem to. Here we are." He'd stopped in front of a narrow Soho shopfront, one whose austerely minimalist signage announced TANKY TANKY & & TOJO TOJO in brushed aluminum capitals. She looked in the window. An antique tailor's dummy, kitted out in waxed cotton, tweed, corduroy, harness leather. in brushed aluminum capitals. She looked in the window. An antique tailor's dummy, kitted out in waxed cotton, tweed, corduroy, harness leather.

He held the door for her.

"Welcome," said a small j.a.panese man with round gold-framed gla.s.ses. There was no one else in the shop.

"We'll be in back," said Bigend, leading Hollis past him.

"Of course. I'll see that you aren't disturbed."

Hollis smiled at the man, nodded. He bowed to her. He wore a tweed hacking jacket with sleeves made partially of waxed cotton.

The back office in Tanky & Tojo was tidier, less shabby than she expected s.p.a.ces like this to be. There was no evidence of employees attempting to alleviate boredom, no stabs at humor, no wistful pockets of nonwork affect. The walls were freshly painted gray. Cheap white shelving was piled with plastic-wrapped stock, shoe boxes, books of fabric samples.

"Milgrim and Sleight were in South Carolina," said Bigend, seating himself behind the small white Ikea desk. One of its corners, facing her, was chipped, revealing some core material that resembled compacted granola. She sat on a very Eighties-looking vanity stool, pale violet velour, bulbous, possibly the last survivor of some previous business here. "Sleight had arranged for us to have a look at a garment prototype. We'd picked up interesting industry buzz about it, though when we got the photos and tracings, really, we couldn't see why. Our best a.n.a.lyst thinks it's not a tactical design. Something for mall ninjas."

"For what?"

"The new Mitty demographic."

"I'm lost."

"Young men who dress to feel they'll be mistaken for having special capability. A species of cosplay, really. Endemic. Lots of boys are playing soldier now. The men who run the world aren't, and neither are the boys most effectively bent on running it next. Or the ones who're actually having to be be soldiers, of course. But many of the rest have gone gear-queer, to one extent or another." soldiers, of course. But many of the rest have gone gear-queer, to one extent or another."

" 'Gear-queer'?"

Bigend's teeth showed. "We had a team of cultural anthropologists interview American soldiers returning from Iraq. That's where we first heard it. It's not wholly derogatory, mind you. There are actual professionals who genuinely require these things-some of them, anyway. Though they generally seem to be far less fascinated fascinated with them. But it's that fascination that interests us, of course." with them. But it's that fascination that interests us, of course."

"It is?"

"It's an obsession with the idea not just of the right stuff, but of the special stuff. Equipment fetishism. The costume and semiotics of achingly elite police and military units. Intense desire to possess same, of course, and in turn to be a.s.sociated with that world. With its competence, its c.o.c.ksure exclusivity."

"Sounds like fashion, to me."

"Exactly. Pants, but only just the right ones. We could never have engineered so powerful a locus of consumer desire. It's like s.e.x in a bottle."

"Not for me."

"You're female."

"They want to be soldiers?"

"Not to be be. To self-identify as. However secretly. To imagine they may be mistaken for, or at least a.s.sociated with. Virtually none none of these products will ever be used for anything remotely like what they were designed for. Of course that's true of most of the contents of your traditional army-navy store. Whole universes of wistful male fantasy in those places. But the level of consumer motivation we're seeing, the fact that these are often what amount to luxury goods, and priced accordingly. That's new. I felt like a neurosurgeon, when this was brought to my attention, discovering a patient whose nervous system is congenitally and fully exposed. It's just so nakedly obvious. Fantastic, really." of these products will ever be used for anything remotely like what they were designed for. Of course that's true of most of the contents of your traditional army-navy store. Whole universes of wistful male fantasy in those places. But the level of consumer motivation we're seeing, the fact that these are often what amount to luxury goods, and priced accordingly. That's new. I felt like a neurosurgeon, when this was brought to my attention, discovering a patient whose nervous system is congenitally and fully exposed. It's just so nakedly obvious. Fantastic, really."

"And it ties into military contracting?"

"Deeply, though not simply. A lot of the same players, where the stuff actually originates. But your civilian buyer, your twenty-first-century Walter Mitty, needs it the way a mod, in this street, in 1965, needed the right depth of vent on a suitcoat."

"It sounds ridiculous to me."

"Almost exclusively a boy thing."

"Almost," she agreed, remembering Heidi's IDF bra.

"Milgrim and Sleight were in South Carolina because it seemed someone there might be on the brink of a Department of Defense contract. For pants. Since it's something we've been looking to get into ourselves, quite actively, we decided to have a closer look at their product."

" 'They' who?"

"We're still looking into that."

"It's not the sort of thing I'd have ever imagined you doing. Military contracts, I mean. I don't get it."

"It's the one garment industry with none of the fantastic dysfunction of fashion. And hugely better profit margins. But at the same time everything that works, in fashion, also works in military contracting."

"Not everything, surely."

"More than you imagine. The military, if you think about it, largely invented branding. The whole idea of being 'in uniform.' The global fashion industry is based on that. But the people whose prototype we had Milgrim photograph and make rubbings of, in South Carolina, have evidently turned Sleight. And here we are."

"Where?"

"In a position," he said, firmly, "of possible danger."

"Because Sleight's your personal IT man?"

"Because of who and what they they seem to be. I've had a more genuinely personal IT man looking out for me, keeping track of Sleight and the various architectures he's been erecting, both those he's told me about and those he hasn't. I did say I've been through this before. So in most cases, I wouldn't be as concerned, and not in this way. But one of these people was here, in London. He followed you and Milgrim to Paris, with Sleight's help." seem to be. I've had a more genuinely personal IT man looking out for me, keeping track of Sleight and the various architectures he's been erecting, both those he's told me about and those he hasn't. I did say I've been through this before. So in most cases, I wouldn't be as concerned, and not in this way. But one of these people was here, in London. He followed you and Milgrim to Paris, with Sleight's help."

"Foley, Milgrim calls him."

"We must a.s.sume that Foley, so-called, was following you as well. That overlap I mentioned, between the actual elite and the mall ninjas. That can be a problematic segment, in this particular Venn diagram."

"I saw him," Hollis said. "He followed me into the bas.e.m.e.nt of the building where I'd gone to-" She hesitated.

"Meet Meredith Overton. I had Milgrim debriefed last night, in Paris. He was particularly unnerved to have run into Rausch."

"So was I, though Rausch was more rattled to see me, it seemed to me. He thought you were checking up on him. Is he with Sleight?"

"I doubt it," said Bigend. "He's not that fast. Do you know who designs Gabriel Hounds yet?"

"No. But either Meredith already does, or she thinks she can find out."

"And what do you judge it will take to induce her to tell us, or to find out and tell us?"

"She had a shoe line. It failed financially, and somehow the bulk of the final season was misplaced."

"Yes. We're looking at her now. That was a good line. She prefigured the best of the back-of-Harajuku tendencies."

"She thinks they're in a warehouse in Seattle. Tacoma. Somewhere. She imagines Blue Ant might be able to locate something like that. If they're found, she believes, she's in a position to legally claim them."

"And then?"

"She'd sell them. On eBay, she said. They're worth more now, evidently."

"But mainly as a relaunch strategy," said Bigend. "The eBay sales would attract coolhunters, generate attention in the industry."

"She didn't mention that."

"She wouldn't. She needs to leverage fresh financing. Either to relaunch the line herself or sell it to the ghostbranders."

"The what?"

"Ghostbranders. They find brands, sometimes extinct ones, with iconic optics or a viable narrative, buy them, then put out denatured product under the old label. Meredith's shoes probably have enough cult cachet to warrant that, on an interestingly small scale."

"Is something like that why you're after Gabriel Hounds?"

"I'm more interested in their reinvention of exclusivity. Far ahead, say, of the Burberry label you can only buy in one special outlet in Tokyo, but not here, and not on the web. That's old-school geographical exclusivity. Gabriel Hounds is something else. There's something spectral about it. What did Overton tell you?"

She saw Ajay slipping the little blade into the base of the Blue Ant figurine, back in Number Four. "She knew someone, in fashion school here, or around it, who knew someone in Chicago. She believes that that person, in Chicago, then, is the Hounds designer."

"You don't think she knows?"

"She may not. She says she wound up on an e-mail list announcing Hounds drops."

"We a.s.sumed there must be one," he said. "We've put a fair bit of effort into finding it. Nothing."

She took one of the books of swatches from where it lay on the shelf nearest her. It was amazingly heavy, its cover plain heavy brown card, marked with a long number in chisel-tipped black felt pen. She opened it. Thick, wholly synthetic materials, strangely b.u.t.tery to the touch, like samples of the hides of robotic whales. "What is this?"

"They make Zodiacs out of it," he said. "The inflatable boats."

She put it back on the shelf, deciding as she did that this was not the time to be bringing up the bug in the figurine, if in fact she was going to.

"Foley himself," said Bigend, "may not be that dangerous, though we don't know. A fantasist, designing for fantasist consumers. But the person who's employing him is another matter. I haven't been able to find out as much as I'd like. Currently, I'm having to go outside Blue Ant, bypa.s.s Sleight and his architecture, for even basic intelligence."

"How do you mean, dangerous?"

"Not good to know," said Bigend, "or to be known by. Not good to be seen as being in compet.i.tion with. That little bit of industrial espionage in South Carolina, as it happened, put Sleight in their camp. Given what I've managed to learn so far, we are likely regarded, now, as the enemy."

"Who are they?"

"They were, at some point, usually, the people our new demographic imagines being. What are you looking at?"

"Your suit."

"It's by Mr. Fish."

"It is not. You told me n.o.body could find him."

"He may be selling furniture in California. Antiques. That's one story. But I found his cutter."

"You're really worried about these contracting people? Foley?"

"Contractors, that would be. In that other, more recently newsworthy sense. I have an unusual amount on my plate now, Hollis. One of my long-term projects, something that runs in the background, has recently been showing strong signs of possible fruition. It's frustrating, to be distracted now, but I'm determined not to drop any b.a.l.l.s. Your getting hurt would const.i.tute a dropped ball." He was looking at her, now, with something she took to be the artful emulation of actual human concern, but she understood that that indicated there really might be something to be afraid of. She shivered on the ridiculous velour toadstool.

"Florence," he said. "I have a flat there. Lovely. I'll send you there. Today."

"I have Meredith in play. She's coming back here with George. Probably here already. Reg needs him in the studio. You can't a.s.sign me that specific a task, then send me away when I'm about to complete it. I'm not working for you that way." All of which was true, but having gotten as far as Garreth's voice mail, she felt she needed to be here, where she'd told him she was, at least until she discovered where he was.

Bigend nodded. "I understand. And I do want the ident.i.ty of the Hounds designer. But you need to be careful. We all do."

"Who's Tanky, Hubertus? a.s.suming that's Tojo out front."

"I suppose I am," he said.

42. ELVIS, GRACELAND

Winnie Tung Whitaker was wearing a pale blue iteration of the sweatshirt with the South Carolina state flag monogram. Milgrim imagined her buying the full color-range at some outlet mall, off the highway to Edge City Family Restaurant. The blue made her look more like a young mother, which she evidently was, than a bad-a.s.s, which she'd just told him she was. He really didn't doubt that she was either. The bad-a.s.s part was currently expressed by a pair of really impressively ugly wraparound sungla.s.ses with matte alloy frames, worn pushed up over her smooth black hair, though more so by something about the look in her eyes. "How did you know about this place?" asked Milgrim. Their starters had just arrived, in a small Vietnamese cafe.

"Google," she said. "You don't believe I'm a bad-a.s.s?"

"I do," said Milgrim, rattled. He hurriedly tried his chili squid.

"How is it?"

"Good," said Milgrim.