How to Write Letters (Formerly The Book of Letters) Part 32

It can accomplish nothing by itself, standing unused in an out-of-the-way place.

It can only be an a.s.sistant to the saver.

It can a.s.sist your boy and girl to great things.

It can a.s.sist you in daily economies upon which big results are often built.

It cannot furnish the initiative, but it can be a constant reminder and an ever-ready recipient.

Why not _use_ the little bank we delivered to you when you opened your savings account with us to teach the children to save, or to collect together small amounts for yourself.

Why not?

Very truly yours, (Handwritten) _J. D. Wallace_, Secretary.

_Checking accounts_

_A letter soliciting a home account:_

GUARDIAN TRUST CO.

POUGHKEEPSIE, N. Y.

October 14, 1923.

Mrs. Hester Wickes, 59 Market Street, Poughkeepsie, N. Y.

Dear Madam:

Do you ever have arguments over bills that you have paid in cash? Do you always remember to get a receipt? Do you find it a nuisance to carry cash? Do you know that it is dangerous to keep much cash in the house?

There can be no dispute about an account if you pay it with a bank check. Your cancelled check is a perfect receipt. More than that, your bank book shows you when, how much, and to whom you have paid money. It is not only the easy way of paying bills but the safe way. You escape all the danger of carrying or having in the house more than mere pocket money.

You will find by opening a checking account with us not only the advantages of paying by check but you will also discover many conveniences and services which we are able to offer to you without any charge whatsoever.

I hope that you will call and let us explain our services. I enclose a folder telling you more about the bank than I have been able to tell in this letter.

Very truly yours, (Handwritten) _J. D. Wallace_, Secretary.

P.S. We have some very attractive styles in pocket check books that might interest you.

_Soliciting a commercial account_

THE LOGANSBURG NATIONAL BANK LOGANSBURG, WIS.

April 15, 1921.

Mr. Fred Haynes, 21 Na.s.sau Street, Logansburg, Wis.

Dear Sir:

Every man in business is ent.i.tled to an amount of credit accommodation in accordance with his resources. It is one of the functions of this bank to help the business of the community by extending credit to those who make the business for the community. We are here to be of service and we should like to serve you.

I enclose a folder giving the latest statement of the resources of the bank and something about the organization.

Will you not drop in some time and at least permit us to become acquainted?

Very truly yours, (Handwritten) _R. T. Newell_, President.

_General services_

Trust companies and national banks are very generally extending their services to cover the administration of decedents' estates, to advise upon investments, to care for property, and to offer expert tax services. In most cases, these services are set out in booklets and the letter either encloses the booklet or is phrased to have the recipient ask for the booklet.

_Letter proffering general services:_

GRIGGS NATIONAL BANK 28 FIFTH AVE.

NEW YORK

November 16, 1921.

Mr. Henry Larkin, 3428 Cathedral Parkway, New York.

Dear Sir:

We are writing to call your attention to several services which this bank has at your command and which we should be happy to have you avail yourself of:

(1) The Bond Department can give you expert and disinterested advice on investments and can in addition offer you a selection of well-chosen season bonds of whatever character a discussion of your affairs may disclose as being best suited to your needs.

(2) Our safe deposit vaults will care for your securities and valuable papers at an annual cost which is almost nominal.

(3) We have arrangements by which we can issue letters of credit that will be honored anywhere in the world, foreign drafts, and travellers' checks.

(4) If you expect to be away through any considerable period or do not care to manage your own investments, our Trust Department will manage them for you and render periodical accounts at a very small cost. This service is especially valuable because so frequently a busy man fails to keep track of conversion privileges and rights to new issues and other matters incident to the owning of securities.

(5) We will advise you, if you like, on the disposition of your property by will, and we have experienced and expert facilities for the administration of trusts and estates.

I hope that we may have the opportunity of demonstrating the value of some or all of these services to you; it would be a privilege to have you call and become acquainted with the officers in charge of these various departments.

I am

Very truly yours, (Handwritten) _Lucius Clark_, President.

_A letter offering to act as executor_

GRIGGS NATIONAL BANK 28 FIFTH AVENUE NEW YORK

June 25, 1923.